Consumption of music video

The impact of modern technology especially the internet has greatly impacted the way people consumer music videos. there are now more platforms to watch videos due to the inventions of smart phones, tablets and laptops which can be used constantly on the go. Most people in the United Kingdom own some kind of portable device that allows them to watch videos for free whilst connected to the internet via WiFi or wireless internet, people no longer have to make time to watch music videos on television as they can easily watch them on the go anywhere.

There are many ways nowadays to consume music videos such as, purchasing them through the apple store or other music stores, music channels on the TV, or on the internet through websites such as YouTube. YouTube is currently the most popular way to consume music videos. This is because it is cheap and an easy way to get hold of a music video just through the click of a button. YouTube also comes up with suggests of familiar genre music videos it also shows the current trending music videos which gets viewers hooked into watching more music videos.