Saturday 1 October 2016

Research into existing music videos

Wings By Birdy A2 Media Video



This student made music video uses a mixture of both lip syncing and a linear narrative, there is an equal amount of both. This music video is one that stood out throughout our research. The main character is a young girl and she is a strong focus for the media product and this allows us to engage with the video and therefore allowing the emotional aspect of the video to come through. There is no dialogue at all throughout the video and I believe that it isn't needed in this video as it would distract from the emotional connection you get with the video. There are also no credits, which I also believe is a suitable choice. There are multiple locations, three, used between the live performance and the narrative but they all have a link to nature and isolation. 

Wake Up A2 Media Video


Unlike the first music video this media product doesn't include any lip syncing whatsoever but it contains a linear narrative throughout. There are also credits in this music video and they fit in very well at the start of the music video with the modern design and tempo. Another interesting and very good aspect of this music video is that there is only one character used throughout. There is a lot of point of view shots in this video which allow us to feel as if we are going through the same experiences as the character, however these are well complemented by different camera angles and shots to show the skill of the producer/director. There is no dialogue which is quite common within music videos. There are many different locations used throughout two different countries which I haven't seen in any other music video.

See You Again Media Video


The majority of the music video is lip synced and this is presented through narrative and live performance. There are two main characters in this video and the focus of the video is on them throughout. The narrative allows us to feel a connection with the music video and the live performance seems to be included to control the tempo and represent the sadder side of the song and that is why it is presented in black and white. There are no credits or dialogue in the video which seems appropriate. A number of locations are used throughout but the two more prominent ones are a school setting and the woods. 

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