Ancillary task 1 research

Digi packs 

Viva La Vida - Coldplay

This is a perfect example of a Coldplay digipak. All of Coldplay's album covers are very simple, yet effective. The images, text and use of space create the abstract feel the band is aiming to create.

The front cover is an image of the French Revolution, this is a rather memorable and famous image to many people, meaning the cover could easily be recognised and remembered.The use of the graffiti style writing over the top of the classic image adds a modern twist.

The two inside covers are both very simplistic. One containing a black and white image of each band member and the other simply states the name of the group and the title of the album.

The back cover follows the same colour scheme (black and yellow) and again is very simple. The back cover simply lists the track listing, a barcode and the copyright detailing. This would neither attract or detract an audience as it is vital information that has to be placed somewhere on the album. The best place therefore, for this information, would be at the bottom on the back cover. It is also in small print making it seem less important to its target audience.

Opposites - Biffy Clyro 

This Digi pack works well because it shows trees but in different seasons depending on what page of the Digi Pack you're on. All the flowers are fairly dead with no leaves which symbolises loneliness which relates to many of the lyrics on the album. I think this Digi Pack has a very deep meaning and can speak many words and that is why it is appealing to the audience as it gives an insight into the songs and looking at the Digi Packs makes me think very deeply making me want to listen to the album. 

Ed Sheeran 

This album cover is very basic which makes it rather mysterious and want to listen to the songs to find out more. The plain orange background draws attention to the lyrics symbolising their importance. 

Our idea: 

For the front cover of the album we want loads of little t-shirts with paint splattered all over them but the words of our song title 'Fix you' 'Coldplay' will be left clear of paint. Then each page of the digi pack as you go along will have slightly less paint and then on the back page where the song titles are the page will have mo paint it will just be a white background with the song titles on. The t-shirt with paint on give hints to our music video and having less and less paint as the digi pack goes on sums up the music video narrative how as time goes on and the characters realise things and help each other they realise things aren't as bad and the paint comes of their thsirt like it does on the digi pack.